Our Team

After studying his bachelor’s degree in China, Will began making videos about CN/UK cultural difference and used this leverage to become a KOL. As a China social media expert, the revolution of e commerce has been one of the most exciting developments in China in recent years! Outlandish is ready to take this to the rest of the world!

Liam is a sinologist and Oxford University graudate. With over 10 years experience in China, he is an expert on localisation for both the Chinese and UK markets. Watching the development of live commerce in China convinced him of its global reach – and of Outlandish being in the best position to take it global!

Gan Qiongying has graduated from Grenoble-Alpes University with a Master’s degree in Communication of Enterprise. She is fluent in Mandarin, English and French. 5 years experience in Social Media business helped her build strong bonds with many international brands.

Artem Zhdanov is a sinologist, entrepreneur, keynote speaker, author and vlogger. He has been living in China for over 10 years. Artem is a founder and chief editor of EKD, the most popular Russian language media about China, with a global readership of 300K. He is also a guest lecturer on MBA Executive program by Shanghai University and FEFU.